@import url('http://fonts.googleapis.com/css?family=Poppins:100,200,300,400,500,600,700,800,900');
*{
    margin: 0;
    padding: 0;
    font-family: 'Poppins' sans-serif;
}

body{
    display: flex;
    justify-content: center;
    align-items: center;
    min-height: 100vh;
    background-color: #000;
}

h2{
    color: #222;
    font-size: 4em;
    font-weight: 500;
    letter-spacing: 5px;
    cursor: pointer;
}

h2 span{
    transition: .5s;
}

h2:hover span:nth-child(1){
    margin-right: 10px;
}

h2:hover span:nth-child(1)::after{
    content: "'";
}

h2:hover span:nth-child(2){
    margin-left: 40px;
}

h2:hover span{
    color: #fff;
    text-shadow: 0 0 10px #00f,
                 0 0 20px #00f,
                 0 0 30px #00f,
                 0 0 80px #00f,
                 0 0 120px #00f;
}